Sunday, 30 March 2014


Studio MIKMIK.
I found this studio based in Shipley, it is a graphic design studio that specialises in illustrations. I think that this design studio would be perfect for me, it is quite a small studio, working personally with briefs.

They branded their own studio and designed the website themselves, I think that the website has been really well designed, this is something that is important for a design studio, having a clear well designed website.

'Studio MIKMIK is a graphic design and illustration studio established in 2006 by Michael Lewis.
We create well crafted solutions for print, identity, illustration and online projects.
By working with Studio MIKMIK you'll receive a friendly design service where every project is handled with care and attention to detail is paramount. From first meeting to final delivery, no matter how small or large a project, you can be assured that every question will be answered and cups of tea will never be far away.'

Work they produce.
Magic Number Three is a boutique store in the heart of the World Heritage village of Saltaire, West Yorkshire. As purveyors of high quality ethical clothing along with contemporary art and craft MN3 required a strong, bold look to its printed material combined with a quirky style to match the store's lovingly crafted environment. Studio MIKMIK utilised a sketchy, hand drawn, pen and ink drawing style for MN3's business stationery which naturally progressed to the first in a range of Saltaire based postcards featuring bespoke illustration by Studio MIKMIK — the first of which features the MN3 store front. Source

Veris is an international security and risk consultancy based in Jakarta, Indonesia. The core logo is built from a triangular grid representing strength and stability in a sector where these virtues are paramount. The Veris V pattern is abstracted from the core logo and will feature on document covers, brochures and business stationery. Source

The Kirkgate Centre is a 'creative, cultural, community space' located in an old school house in Bradford, West Yorkshire. The Kirkgate Centre approached Studio MIKMIK to create an identity for the centre that referenced the history of the building. The logo marque is stylised from a prominent carved stone window detail that bookends the building. The reverse of the Kirkgate Centre stationery features a repeating pattern created from the logo marque which acts as a subtle watermark. Source

Studio MIKMIK was commissioned by Leeds Museums & Galleries to create the identity and all printed media for their 2010 collection of bird themed exhibitions titled Flock Together.
The Flock Together exhibitions include 'A House of Birds' at Temple Newsam House which will feature the work of J.J. Audobon, 'Matters of Life and Death' at Leeds City Art Gallery' displaying J.M.W Turner's watercolour studies of birds for the first time in eight years and 'Ruffled Feathers' at Lotherton Hall exploring the use of birds in fashion and textiles. Source

Unfortunately because Studio is quite small, it is not taking on any interns or placements, therefore I don't think that I would email them to ask for a placement as I wouldn't get one anyway. Although I think that if I were going to try and get a placement with them, I would go to Shipley as it isn't too far away from where I live and hand deliver a mini portfolio and a business card, with a personalised letter inside. I think that personal letter would be suitable for this studio as they work in a very personal way, getting to know their clients well. This is something I think they might take notice of and react to. I will keep looking into Studio MIKMIK to see if they do offer any placements, and I think through the summer I will go and visit them, so that they know I am interested in their studio, and appreciate their work.

Friday, 28 March 2014

Group Meeting 2

Research Feedback.
Melissa has been looking into how much it will cost to set up the business including the costs of printers, macs and everything that we would need to start up. This came to about £18,000, although we all have our own macs and programmes so this will reduce the price of our start up costs.

Sarah has been looking into where our office studio will be and how much it will be costing for the rent and the electrics and things. She came up an office space called Granary Whalf, it is an office block full of 19 others creative people in each of the office. She is going to take it further and contact the offices to find out how much it will be costing.

Danielle has been looking into what will make our company different to the other, having different occasions and treats, for example every pay day have a free pizza day, and dovet days. She also looked into other web design companies to find out how much they charge, she found that they charge £100 an hour.

I looked into what kind of business we were going to be and why. I have found that a private limited company will be the best option for our business. This means that we will not be liable for any costs beyond the money we invested in the business, as the debts would stop with the business. If we wanted to be a limited company we could also have been a public limited company, but this means that shares of our business on the stock exchange, this isn't something that we want, therefore private limited company would be best for us. I also started to look into what documents are needed to start a business, for example sending off the company name and see if it is acceptable.

We have decided that our name is going to be sublime, this was found by Ant, and this has lead us to our colour scheme of lime and white. This is something that all of our group has agreed to and are happy with. We will all go away and look into doing logos, as we will all have different ideas, and we can bring them together and see which we like best.

Preperation for Presentations.

The Session.
The PPP business presentation.
Why are you here?
Introduce yourself.
Where are you based?
Show where your office space is, inside and outside.
Show them what you can do.
Talk about who you work with.
What makes your company the best, information about it.
Work with us! Tell them what you want them to do.
How we work.
Its good to finish on asking question to the audience.
Always thank people for their time, and tell them again that you want them to work with you.
Reiterate who you are, details about how to get in touch with you.
Leave your branding on the last slide.
Don't be too boring, fun and interesting is better.

Adobe owns behance, therefore whatever you put on behance belongs to Adobe unless you have a copyright symbol on it. Remember once you have created something and put it online, you are potentially giving it away for free.
Keep records of what you do.
Establish an ownership before you go legal.
You don't have to register a trade mark logo, as long as you have the date stamp. The process of registration is going into certain publication to be challenged. There are certain words that cant be registered.
You could always put your initials on in a circle in the place as a mark. Most people don't read what they actually say, they just look at it.
If you work for someone, what you do is copyright to them, anything that you do there belongs to them.
Check out this link.

Wednesday, 26 March 2014

Choosing the Ownership of Sublime

Ownership Research.
Although I did Business Studies at GCSE and A-level, and I know what each ownership is and means, before doing any research I think that being a Private Limited Company would be the most appropriate for our design studio. Although I think that I should still revise the different ownerships so I am more confident with my choice in ownership of Sublime.

Sole Trader

A sole trader is a one-person business, commonly found in trades where only small amounts of finance are required to set up and where there are very few advantages to the existence of larger organisations (e.g. hairdressing, newsagents, market traders).

Sole traders often employ waged employees, but they alone have to provide all the finance (often savings and bank loans) and bear all the risks of the business venture. In return, they have full control of the business and enjoy all the profits.

A sole trader faces unlimited liability for his/her debts and it is referred to as an unincorporated business - this means that there is no legal difference between the business and the owner.


To overcome many of the problems of a sole trader, a partnership may be formed. A partnership is an association of individuals and generally there will be between 2 and 20 partners.

Each partner is responsible for the debts of the partnership and therefore you would need to choose your partners carefully and draw up an agreement on the responsibilities and rights of each partner (known as a Deed of Partnership or The Articles of Partnership). The most common examples of a partnership are doctor's surgeries, veterinarians, accountants, solicitors and dentists.

As stated earlier, most partners in a partnership face unlimited liability for their debts. The only exception is in a Limited Partnership. This is where a partnership may wish to raise additional finance, but does not wish to take on any new active partners.

To overcome this problem, the partnership may take on as many Sleeping (or Silent) Partners as they wish - these people will provide finance for the business to use, but will not have any input into how the business is run. In other words, they have purely put the money into the business as an investment. These Sleeping Partners face limited liability for the debts of the partnership. A partnership, just like a sole trader, is an unincorporated business.

Private Limited Company

This is a type of joint-stock company (that is, it is an incorporated business - where the business has a separate legal identity from the owners). Often private limited companies are small, family run businesses which are owned by shareholders.

Each shareholder in a private limited company MUST be a part of the business and under no circumstances can any shares be sold to members of the general public. Each share entitles the owner to 1 vote at the company's Annual General Meeting (A.G.M.) and also to a share of the company's profit at the end of the financial year (a dividend).

Each shareholder has limited liability for the company's debts and can, therefore, only lose the value of their investment in the company. A company is run by a Board of Directors (who are elected by the shareholders) and this is headed by a Chairman.

Before a company can be formed, a number of legal documents must be completed - most important are the Memorandum of association and the Articles of Association. These cover details such as :

  • the objectives of the business
  • its headquarters and registered office
  • the amount of capital to be raised from the sale of shares
  • details concerning meetings within the business
  • the arrangements for auditing the accounts of the business.

When these are completed, they are sent to the Registrar of Companies, who will then issue the business with a Certificate of Incorporation which allows the business to trade as a Private Limited Company. The company's name must finish with the word Limited and it must raise less than £50,000 of share capital.

It can be very difficult for a shareholder in a private limited company to sell their shares, since a buyer must be found within the framework of the company. 

Public Limited Company (P.L.C.)

This is the other, much larger, type of joint-stock company and, just like a private limited company, a PLC is an incorporated business, is run by the Board of Directors on behalf of the shareholders and has an A.G.M. at which shareholders vote on certain key issues relating to the company.

The main difference between a PLC and a private limited company is that a PLC can sell its shares on the Stock Exchange to members of the general public and can, therefore, raise significantly more finance than a private limited company.

If a private limited company wishes to become a PLC, then it must change its Memorandum and Articles of Association and re-submit them to the Registrar of Companies.

If the company is considered to have acted legally and for the best interests of its shareholders, then it will be issued with a new Certificate of Incorporation and also with a Certificate of Trading, which will allow it to sell its shares on the Stock Exchange. The price of the shares will then fluctuate according to investors' perceptions of the PLC.

It is often the case with a PLC that the owners of the company (shareholders) will wish the PLC to make as much profit as possible, so that the shareholders will receive a very handsome dividend per share.

However, the Board of Directors and the management will often wish to devote some of the PLC' s resources to growth and diversification (such as the introduction of new products) and this will clash with the shareholders' desire for maximum profits. This is known as the divorce of ownership and control.

The PLC has to publish its annual accounts (known as disclosure of accounts) and therefore is extremely vulnerable to investors' and bankers' perceptions about its progress and success. Following on from this, a PLC is also at risk from a takeover from an outside body, if they manage to accumulate over 50% of the shares in the PLC.

Public Sector Organisations
The public sector refers to all the businesses and organisations which are accountable to central or local government. They are funded directly by the government and they tend to supply public services rather than produce products for a profit.

The public sector provides 3 types of good / service.

  • A public good is one which would not be provided by private sector businesses because it would not be profitable to do so (such as the emergency services and the armed services).
  • A merit good is one which the government feel that everyone should have, whether or not they could afford them in the private sector (such as education and healthcare).
  • Essential services (such as street lighting, refuse collection, street cleaning, parks, libraries, swimming pools, etc.).

A public corporation is the term used to describe a nationalised industry which is providing a good or a service to the general public. Until the successive Conservative governments of Thatcher and Major (1979-1997), there were many public corporations in the UK providing a huge range of services to consumers. However, the Conservatives sold many of these public corporations to the private sector - this process is known as privatisation.

Central government pays for the public goods and merit goods through taxation (e.g. Income Tax), whereas local governments pay for the services they provide through Council Tax (formerly Community Charge and, before that, through Rates).

Franchising has led to a rapid growth in the presence of many high-street stores in the UK over the past 10 years (e.g. McDonalds, Tie Rack, Perfect Pizza, and The Body Shop). A business franchise involves the franchisor (the owner of the business) selling a business format to a franchisee (the purchaser of the business name) in return for a fixed sum of money and a percentage royalty on sales revenue.

The franchisee will be based locally and is likely to be making his initial business venture. He buys the business format, which has been tried and tested in other areas, and it is therefore a far less risky venture than setting up his own business.

The franchisee has a licence to trade under the franchisor's name and also to use the logos, trademarks, etc. the licence that the franchisee buys is usually restricted to a specific geographical area and for a limited period of time.

This process of selling the rights to use a company's name, logo, etc. can result in the parent company experiencing rapid expansion in a country, with little of the investment that would have been required had the company bought the outlets itself. The franchisee is provided with a ready-made product, financial and management help and advice, lower start-up costs than for a business of his own, and help with the store layout.

However, the royalty must be paid to the franchisor even if a loss is made and the franchisee can have strict restrictions placed on their actions and promotions within the store, not leaving the franchisee much room for initiative and flair.

Looking through this research on different ownerships, I think that a Private Limited Company would be most appropriate for Sublime. I think this because we will have financial stability and if anything happens with the business, the only thing the shareholders will lose are their investments into the business. As none of our personal assets will be liable if the business goes under. Also if anything happens to any of the shareholders, for example if they get ill, retire or die, the business will still go on. It also allows us to have a directer which means that decisions can be made quickly and easily, with little fuss, allowing for a more successful business management platform. Being a private limited company rather than a public limited company means that shares of Sublime won't be available on the stock exchange, so no one other than friends or family can buy shares in Sublime.

How to Start up a Business

Things that you need to start up a business.

Why you need a business plan?
A business plan is a written document that describes your business. It covers objectives, strategies, sales, marketing and financial forecasts.
A business plan helps you to:
  • clarify your business idea
  • spot potential problems
  • set out your goals
  • measure your progress
You’ll need a business plan if you want to secure investment or a loan from a bank.
It can also help to convince customers, suppliers and potential employees to support you.

Five steps to think about when setting up a business.
  1. Research your market - identify potential customers. Talk to them and find out if your idea is meeting a real need.
  2. Develop and plan - test your product or service with real customers, make changes, and test it again. Keep doing this until you’re sure there’s a demand for it.
  3. Find partners and suppliers - think about who you’re going to work with to develop and sell your idea.
  4. Set up your business - work out which legal structure is right for you, and whether you want to sell shares.
  5. Get funding - explore different sources of business finance, from bank loans to government-backed schemes.

Decide on a Business Structure
When you have determined the viability of your business concept and you're ready to set up your business, one of the first steps is to register your name. But before doing so, you must decide if you're going to be a sole proprietorship, a partnership, a corporation, or a society. Each has important implications for liability, taxation, and succession planning.
There are a few things to consider when setting up your business structure. The most common business structures in British Columbia include:
  1. Sole proprietorship. If you plan to operate the business on your own, either under a business name or your own name
  2. Partnership. If you plan to operate the business with one or more partners
  3. Corporation. If you plan to operate the business as a separate legal entity, separate from yourself and your personal assets
  4. Society. If you plan to operate a not-for-profit organization, in which any funds or profits will be used only for the society's purposes
  5. Co-operative. If you plan to operate a business that is owned and democratically controlled by the people who use and benefit from your services
A major difference between a corporation and a sole proprietorship or partnership is that in a corporation, no individual person is responsible or liable for debts (unless specifically outlined in a contract or legal document for your business). Also if any members of your business leave or are replaced, it won’t affect the business as a whole and operations can continue, uninterrupted.

When you operate your business under a name other than your own, you need to register that name because you will require proof of business registration to open bank accounts, apply for loans, and many other business start-up and business building activities.
Business registration is a two-step process:

1. Submit your business name request. The first step in registering your business is the approval of your business name by submitting your name request either online at B.C Registry Services or in person at Small Business BC.
Name approval prevents the use of names that are so similar as to confuse or mislead people, and it provides a record allowing the public to determine ownership of the company. Names are checked against the list of registered corporations in British Columbia to ensure there is no duplication. Under the Partnership Act, proprietorship or partnership (firm) names are not protected, meaning there could be multiple companies with the same name.
Note: If you operate under your own personal name as a sole proprietor (self-employed person or independent contractor), you do not have to register your business. You can simply go ahead and register for a harmonized sales tax (HST) account, if applicable, and for your municipal business licence. In this case, the legal name of your business is your personal name.

Consider Registering for EI Special Benefits for Self-Employed People
Under the new Fairness for the Self-Employed Act, you can now choose to register for the Employment Insurance Special Benefits for Self-Employed People.
The four types of special benefits are:
  • Maternity benefits
  • Parental benefits
  • Sickness benefits
  • Compassionate care benefits
If you register for this initiative, you will be required to pay EI premiums on your self-employment income, and you will have to wait 12 months before applying for benefits.

Incorporated legal forms
Limited Company
The Limited Company is the most common legal form in use for running a business. Companies are ‘incorporated’ to form an entity with a separate legal personality. This means that the organisation can do business and enter into contracts in its own name. On incorporation under the Companies Act 2006, a company is required to have two constitutional documents: a Memorandum, which records the fact that the initial members (the subscribers) wish to form a company and agree to become its members. The Memorandum cannot be amended; and Articles of Association – often just referred to as the Articles – which are essentially a contract between the company and its members, setting the legally binding rules for the company, including the framework for decisions, ownership and control. The Companies Act 2006 provides significant flexibility to draw up articles to suit the specific needs of the company, provided it acts within the law. A Limited Company is owned by its members – those who have invested in the business – and as the name suggests they enjoy limited liability – i.e. the company’s finances are separate from the personal finances of their owners and as a general rule creditors of the business may only pursue the company’s assets to settle a debt. The personal assets of the owners are not at risk. There are two mechanisms for company membership: Company Limited by Shares Most companies fall into category. Members each own one or more shares in the company and are therefore known as shareholders. Shareholders’ limited liability means that they only stand to lose what they have already invested or committed to invest (amounts unpaid on shares). Company Limited by Guarantee Members of the company give a guarantee to pay a set sum if the company should go into liquidation.
A company must have at least one member. In a Company Limited by Shares, each share usually has a voting right attached to it so the members are able to vote on important decisions affecting the company. The arrangement is normally one share one vote, although many companies will create different classes of share with different voting rights attached. In a Company Limited by Guarantee the arrangement is usually one member one vote (OMOV).
Day to day management of a company is nominally separate from its ownership and undertaken by a director or board of directors, with the core principle that they act in the interest of the company and its members. However, directors may also be members, thus the simplest form of Limited Company is a single member who owns the whole company and is also its sole director. A company must have at least one director (public companies described below must have two) and at least one director must be a real person.

In a Company Limited by Guarantee, finance comes from the members, from loans or from profits retained in the business as working capital. A Company Limited by Shares can also raise capital from shareholders in return for a stake in the business – any profits from the business are usually distributed to shareholders in the form of dividends, apart from profits retained in the business as working capital. Limited Companies have a greater capacity to finance themselves with loans than unincorporated businesses, as they can use their assets as security for loans, creating a ‘charge’ over the company’s assets. These charges are registered at Companies House, providing transparency about the extent of a company’s secured credit. Lenders, including banks and building societies will therefore typically make incorporation a condition of providing a business loan. The Limited Company form is subject to stricter regulatory requirements than unincorporated forms: greater accountability and transparency is the price to pay for the benefit of limited liability. Accountability is both to the company’s shareholders and also to the public who may wish to deal with the business. Companies are registered at Companies House, and it is the directors’ responsibility to maintain the company’s public records – including annual accounts and an annual return about the company – and to file them at Companies House. They must notify Companies House of changes in the structure and managementof the business. If a company has any taxable income or profits, it must tell HMRC that it exists and is liable to corporation tax. Companies liable to corporation tax must make annual returns to HMRC.

A Company Limited by Shares is either a Private Limited Company(Ltd) or a Public Limited Company (Plc). The key difference is that the Public Limited Company is permitted to offer shares for sale to the public. The Private Limited Company is the most common legal form used by the vast majority of businesses – ranging from a business with a single shareholder director to large companies which have attracted large investments of private equity capital. Public Limited Companies usually begin life as Private Limited Companies but later go public for the advantage that this provides in raising finance. A Public Limited Company must have at least two directors and a qualified company secretary. It must have issued shares to the public to a value of at least £50,000. Public companies attract stricter regulation than private companies to ensure transparency and protection for the public investor, who is often more separated fromthe management of the company than in a private company. A Public Limited Company may also become a Listed Company by floating its shares on a recognised stock exchange, creating a wider market for its shares. Listed companies are subject to even greater regulatory requirements in the form of listing rules and information disclosure requirements put in place to ensure the market works and maintains its integrity.

Friday, 21 March 2014

Group Meeting 1

Assigning Roles.
We were told to get into groups of 4 or 5, therefore my group consist of...
  • Daisy Conway (Me)
  • Melissa Gater
  • Danielle Harrison
  • Anthony White
  • Sarah Goldthorpe
I think that this is a very mixed group and I think that there is a lot that each of us would be able to bring to the group. We went through all of the different things that we would need to start up a business and do this presentation.

What is the nature of our business?
Where will we work from?
What must we consider?
Who is our market?
Are we a Sole Trader?
Are we a Partnership/Coop?
Are we a Limited Company?
Are we a Limited Liability Company?
From a start up Organisation?
Renting office space?
Rent desk space with another studio?
How much will we charge?
Things we need to take into consideration?
What financial things must be put in place?
What records must we keep?
Will we pay tax?

We started by deciding that we will will be a branding company, for both print and web design, this is because me Mel and Sarah are better with print, whilst Ant and Danielle are better with Web, therefore we have different skills in our company. We then all started to think about names for our studio, something that would stand out amongst the rest and be unique for us. We also decided that whatever our name would be we would want our branding to be consistent using the colours, lime and grey. Because of our colour scheme Ant came up with the name Sublime, which we all agreed to.

Roles for Research.
Company status (plc,ltd, ect)
Basic bits that a business needs
Records that will be needed to run a business
Looking at our USP (unique selling point)
How much to charge clients
Looking at locations for the studio
External commercial printers
Costings for business (start up costs, monthly costings)
Hosting Web servers
Banks for loans

We also all decided that we would look into deigning logos for Sublime, and we could decided which to use on our next meeting. This is something that we are all going to individually and then in our next meeting we can all bring our information together so that we can all learn from each other, and be more prepared for our presentation. We have also decided to make a facebook group, this will just make it easy for us all to communicate and share ideas and pan meetings.

Thursday, 20 March 2014

Final Crit - Everything

Final Crit.
For the final crit we started in our collaborative partnerships and we set out all of our design boards and went round to see everyone else collab brief. I found this really interesting because I have only seen a few briefs, where as in this brief I can see the range of everyone's briefs.

Collaborative Crit.

The feedback we received from this crit was all constructive, the main point we found was that we need to condense our boards as we have way too many boards, and people were getting lost in them. This is something that we will improve for the actual submission of Oasis.

Individual Crit.
For the individual crit we had to stay in our partnership and go round our table looking through other peoples individual briefs and commenting on what can be improved and what we think. I didn't receive a lot of feedback as our table wasn't very organised, and my boards didn't get critted well. Therefore after the crit a couple of people from my group gave me some feedback.

Board are very clear and present your content well.
Good mock ups to help visualise context.
Relevant for the purpose.
Maybe use a different colour background for The Body Shop Boards, or not.
Maybe do mock ups for your books.
Inject colour into boards with font?

Project Management.
A good range of briefs, long and short term. A good amount. Strong designs.
Maybe try out a logo design, business cards? 99 designs.
Good range of briefs regarding sizes and subject types.
Keep it up.

How you answered the brief.
Body Shop brief has a very nice perspective with humour but still works informationally.
All other briefs have been executed well.
Really good concept for Body Shop and campaign.
Maybe put pattern on some mock ups.

Tuesday, 4 March 2014


This is a design studio that I have found and am very interested in. this is how they describe themselves.

 What I like about this studio is the range of work that they produce, they are mainly based on doing branding and identity. But within this I have seen that they create different packaging styles, which is one of the main attractions to this studio for me. It is a studio that I would love to get in contact with.


'Construct created a limited-edition carrier bag design for Harvey Nichols to commemorate a year of key British celebrations. The new design uses London-inspired iconography in a year during which the Queen’s Diamond Jubilee and the 2012 Olympics have kept Britain firmly in the international spotlight. The design showcases four British icons in bronze, silver and gold – the famous Gilbert Scott telephone box, the double-decker bus, black cab and (of course) Harvey Nichols – representing what international visitors know and love about London. The limited edition carrier comes in five sizes, each identified by a corresponding gold number. The Sloane Street windows celebrate the ‘delivery’ of the carrier bags with an installation featuring a specially-designed Harvey Nichols lorry, while the packaging is also incorporated in the Knightsbridge windows as part of the Queen’s Diamond Jubilee retrospective.' Source

'An ongoing programme of work, which started in 2006, has included the refinement of the Mulberry logotype and famous tree marque, corporate communications, environmentally responsible packaging, as well as branding and communications guidelines for Mulberry Seasons Christmas 2009, AW2010, SS2011, AW2011, SS2012 and AW2012.' Source

'Construct’s extensive and ongoing design programme for this luxurious English institution expresses the hotel’s Art Deco heritage, timeless glamour, and uniquely attentive form of traditional English service. The new identity created by Construct is an evolution of the hotel's established identity: the crest has been redrawn and a refined version of the typeface SangBleu (Blue Blood) has been introduced for the logotype to express the hotel’s heritage with elegance and restraint. This refined identity is contrasted with a bold and opulent brand palette inspired by the hotel's architecture and features. The Art Deco-influenced palette includes strong black and white chevrons and geometric patterns, contrasted with a fresh jade colour inspired by the original Art Deco bathrooms in the hotel. Construct have already designed more than 200 applications for the hotel, from carrier bags to rocking horses, and menus to umbrellas. One item, the silk kimono for suite guests, has already been identified as an heirloom piece by Liberty and the V&A.' Source

I think that communicating with the studios in the right way, is the only way to contact them. they would be looking for professional work with clean finishes. If I were to contact Construct, I would send a mini portfolio or examples of branding that I have produced with finishes such as foiling, as I can see this is something that they are interested in. Having similar interests is the best way to get in touch with studios as they will relate to you and see how you know you research about their company and you are serious about joining their team.